Strategic Partnership Ushers New Era in iGaming Industry

Light & Wonder, in a groundbreaking move, has collaborated with Flows, leveraging the latter's innovative technology to drive its much-anticipated marketing jackpot tool. Flows brings to the table its cutting-edge platform that offers multi-layered data integration from a range of sources, ensuring streamlined market deployment strategies, and effectively cutting down on both time and costs in the developmental phase.

Commenting on the alliance, Dylan Slaney, who helms the iGaming division at Light & Wonder, remarked that with Flows' state-of-the-art platform, they've been able to swiftly design and roll out their marketing jackpots. This enables them to present their operators with a tool that's both nimble and adaptable. He added that this collaboration unlocks numerous future prospects and he eagerly anticipates further synergies with Flows.

In the limelight at the imminent G2E Las Vegas 2023 showcase, Light & Wonder is all set to unveil this jackpot functionality. Both entities have emphasized their shared ambition of revolutionizing standards in the iGaming realm, with plans to roll out the feature to L&W’s partner operators subsequently.

Expressing his enthusiasm, James King, Flows' CEO, conveyed that collaborating with an industry giant like Light & Wonder showcases Flows’ transformative potential. Their collective passion for progress and perfection promises a paradigm shift in the iGaming landscape. This partnership symbolizes the unlimited horizons ahead when trailblazing tech and forward-thinking squads unite. He is keenly awaiting the joint presentation at G2E and is optimistic about future joint endeavors.

Author Description

Ashley Revell is the English entrepreneur who founded our company. Jackpotinside.com is a review gambling site that he launched in 2022 and is currently developing. In 2004, he sold everything he owned, including clothes, to gamble $135,300. After betting on red, Revell doubled his money to $270,600 after the ball ended up on 7. After receiving funding from a British online bookmaker, Revell changed his name to "Ashley Blue Square Revell" and started an online poker company called Poker UTD. Without Sky One's Double or Nothing reality show, Revell's life-changing moment would have been lost in anonymity. Viewers helped Revell decide between red and black. Having bet everything on Black, the Brit would have flipped at the last minute and placed his bet on Red instead, which would have drastically altered the outcome. “There were only seconds left before I lost everything I had. In order to fund this crazy bet, I sold everything I owned and could not have left Las Vegas with anything more than my hired tuxedo.” After winning the life-changing prize, the 32-year-old founded his own poker company, Poker UTD. The venture ended up being short-lived, and he was eventually able to use the remaining funds to fund a motorbike trip across Europe, where he met his future wife as well. As an avid gambler, Ashley Revell has a deep knowledge and understanding of the gambling industry. He is also passionate about helping others and sharing that knowledge with them to make informed decisions. For that, the creation of the JackpotInside project becomes the perfect opportunity. We and Ashley Revell, who is the CEO of JackpotInside.com, welcome you and hope that our website helps you in any way. Good luck and have fun!

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